As a woman I'm not offended by the idea but feel the content so far is dire. I wonder how many women worked on the content. That journalists article is a real own goal but if they were promoting women's health issues maybe interviewing the ladies team on their experiences in sport. Fitness routines designed for women. I don't really care about the recipes it can be taken as offensive or you can look at it as promoting healthy eating. Some of the ladies on here are very intelligent and funny I would enjoy reading some of their experiences of following city. If they had come at it from a different angle it could have been quite an interesting section but I really think they need to look at the content at the moment it seems as though it is a mans idea of what women want.