The perfect fumble
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- 3 Jun 2012
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While it’s almost inconceivable that they could fail, you could see a set of circumstances where they could be impacted significantly. They’ve never been out of the CL for 2 or more consecutive seasons so let’s say they don’t qualify the next 2 seasons. Their revenue will almost certainly decrease while they have to spend more & more on players in their desperation to regain a top 4 place. Declining revenue & increasing outgoings could hit them quite hard eventually.
Or more likely the owners decide that there’s little financial benefit to spending the money necessary to be a top 4 club. Their revenue is around 600m with wages of 300m but they could do just as well if those figures were 500m and 200m or even 475m revenue with much less of that cash being eaten up by wages and fees.
Yep.
City notwithstanding, revenue optimisation is the name of the game for most clubs, if rag middling mediocrity equates to optimal cash cow in the short to medium term, then the Glazers will be all for it.
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