City launch legal action against the Premier League | Club & PL reach settlement | Proceedings dropped (p1147)

My American autocorrect says judgement so the IT overlords have ruled I'm afraid.

Mate, we've read the same things from these journalists about CAS and the like for years now, we know exactly how educated they are on these matters. I don't care if the lad is someone who chauffeured around a sports lawyer's second cousin, he'd still be vastly more qualified than these hacks based on osmosis alone. These are the people solely responsible for the "City got off on a technicality" narrative.

I'm getting away from the point here. The point that I was making is that I don't listen to sports journalists because they have no idea what they're talking about on legal issues. Not even a bit of a clue. And you can times that by a thousand in terms of what they write several hours after a 175 page technical document has come out and how that knocks on for everyone else. The only people worth listening to about legal issues are the legal community and those legally trained. You have you view and I appreciate that but from what I've read, it appears at odds with the general consensus of the legal industry who have expressed opinions. I tend to go with the general consensus in expert domains without compelling arguments. Almost all opinions fall on the "we'll see" side of the spectrum and I don't see any outside of the aforementioned sports journalists who are touting this as a large City win.

The one exception to this of course is Simon Cliff. But Simon Cliff is currently working under a legal strategy for one of the sides of the argument so not what I'd call exactly a fair source. Facts are facts and in the legal arena, facts are useless things to have. Everybody is trying to sell their interpretation of the facts that benefit them the most, and this is what I think Cliff is doing so I'll eye his proclamations with more scrutiny than professionals who are not involved in the case.

I just don't see this large City win. I'm not even sure I see this as anything but a minor event that will have little to no bearing on anything going forward. On the face of it, and this is just my opinion with all the caveats I've put above, the idea that the entire APT ruleset now needs redrafting or is currently null due to this judgment seems far fetched. It seems much more likely based on the wording that I've tried to understand that the blue pencil test will apply; they can modify these without having to completely rewrite the entire ruleset so the rules stand as is. I'd love for someone qualified enough to explain why that isn't the case and show me what I'm missing.

I'd even go one step further and argue that maybe all of the people I've quoted including yourself, the Professor and Stefan have jumped the gun a bit and we won't really know the impacts of this for a decent while yet because there's going to be meetings and redrafts and possibly tribunals and more legal action from us or other clubs and only when we've got some distance from it can we really see who "won" or "lost".

Even with all that, I'm not even sure what winning even means in this case. We own shares in the Premier League. We're a shareholder suing the board, why others want the company to fail based on that I can't really work out.
Looking at the judgement I agree with this:-
-Include shareholder loans in APT rules.
-Remove the price changes from the amended APT rules.
-Allow clubs access to the transactional data.
and it's job done?
The facts that the premier league have been found to have unlawful rules and what effects the above changes have on clubs deals/finances is a separate debate.
Ham.JPG
 
Great post. I'm really at a loss to understand how the PL can hope to use a simple database to regulate sponsorship values.

A company that's less well known in Western Europe (or other regions) and wants to build brand awareness in those regions, will presumably be happy to pay more for that than a company with a existing presence. And if it's a B2C brand, the sponsorship will potentially have more of an impact than if it's a brand like United's last 2 sponsors, Team Viewer or Qualcomm.

I could potentially understand Team Viewer, who are primarily a B2B brand, trying to build brand awareness but what's in it for Qualcomm?

But I'm not sure I share your confidence that a government regulator could do a better job.


Whilst understanding reservations about an independent regulator, what are the viable options ?

the PL have shown they cannot be trusted
 
He's worked with people now employed by Slaughter & May and also Bird and Bird, both of whom work for the PL.
I worked at Freshfields once upon a time, doesn’t make me a legal expert, but I know a few, all will give their various opinions especially on landmark cases, means absolutely fuck all, only the firms involved know what’s going on, let’s see how that progresses.

Anyhow, are you the person who pretended to be a spurs fan and constantly WUM on the CAS thread, if so, please fuck off.
 
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After having the wind taken out of their sails a little with the verdict, our lovely friends in the media have regrouped today and continued with their ant City rhetoric. The best I've seen so far is we are trying to bully the other clubs lol!

Now we have been forced to take the gloves off let's start with the premier league as a starter. Then have the red cartel and their lackeys as a main course. Finally finish off with a sumptuous desert of the scumbag media and every little independent mouthpiece like Goldbridge and the rest.
Works for me.
 
I'm choosing to ignore better informed, better qualified, more knowledgeable and eminently more sensible people than myself and continue to believe we've kicked the leagues arse.

I may end up disappointed, but I'll enjoy it while we can.

FWIW I don't think we were angling for the removal of APT. Just to make it fairer for all clubs.
 
Who is going to investigate the league? Arsenal would be my guess -:)

They have won fuck all so can play tiddly winks with the font size.

I always thought the rags and dips drove thi agenda with spurs lagging behind but it seems the real snake is the arse. Time to chop the head off, shareholders loans repayments anyone?

what a greedy mess.

Good morning Stefan,
The second from last paragraph in that article has now been ammended from the original published version to include the phrase, "according to the league" I ageee with you its a more balanced less partial piece now.
 
Great post. I'm really at a loss to understand how the PL can hope to use a simple database to regulate sponsorship values.

A company that's less well known in Western Europe (or other regions) and wants to build brand awareness in those regions, will presumably be happy to pay more for that than a company with a existing presence. And if it's a B2C brand, the sponsorship will potentially have more of an impact than if it's a brand like United's last 2 sponsors, Team Viewer or Qualcomm.

I could potentially understand Team Viewer, who are primarily a B2B brand, trying to build brand awareness but what's in it for Qualcomm?

But I'm not sure I share your confidence that a government regulator could do a better job.
Isnt the point though that unrelated parties will find some kind of equilibrium and settle on a fair market value? There is no incentive for them to overpay what they feel it is worth as opposed to an associated party that may potential be used to over inflate sponsorship.

If you compare the contentious associated parties sponsorship to the overall state of sponsorships then you can weed out the ones that are over valued. I think at the tribunal the PL said they always used the highest range suggested by Nielson.

You rightly point out though that there are so many variables at play which makes the model that Nielson use quite subjective. How much weight would you give certain of those variables I imagine is up for debate. For example if Ipswich suddenly announced an associated kit sponsor for twice what Real Madrid get then it's easy to argue it's vastly over valued due to the relative standing of the two clubs in the sport. However Ipswich could counter and say they play in a league that has 10 times the global viewers of the league that Madrid play in so it's undervalued.

I imagine much of the back and forth between city and the EPL was to argue who's model was superior.

It's interesting though that Nielson even disagreed with itself at one point. A previous report prepared for City by Nielson was given less weight than the one prepared for the PL (if I'm reading and remembering the arbitration report correctly). This just highlights it's incredibly difficult
 
You may be right.

But the aggressive response from Cliff (or from the legal team through Cliff) is so unlike City it makes me think there is more to it all. Maybe a strategy of get one unlawful judgment, have all the APT rules voided, get the outstanding cases cleared and then get new, more acceptable, APT rules. The PL knows all this and started working with the club on it, but have tried to bluff their way out of it under pressure from the reds, and City are keeping them on the tribunal hook.

May all be bullshit, but came to me last night and ties up one or two loose ends. In my mind, at least :D

Think back to Khaldoon's end of season interview when he touched on this, the news of the ATP challenge already being out. He had a very 'we don't want to do this, but we feel we have to' tone about him. It felt like he was suggesting he thought they were almost saving the PL from themselves.

The statement, the follow-up, both have that undertone too. A tread lightly, but for your own sake as much as ours, so to speak.
 
Really? Why do you suppose the PL prevented publication of the judgment for 26 days (when City wanted it out on day one)? Could it be its controlling redshirt mafia realised their attempts to hobble their rivals by illegally preventing companies investing in them while spending billions on their own teams was unlawful?

I have no idea mate. I don't even know whether this is true because the only sources we have for this are again, sports journalists who are protecting relationships and client journalism is a real thing in football and every single one of them is into it for greater or lesser degrees. I used to have immense respect for journalists in sport and elsewhere. We're of different generations but even when I was younger, we had proper journalists who were locally connected and worked their socks off to know every nook and cranny so that they could write something that would inform the public but the economics of journalism has changed in the digital age where the revenue model is now clicking on something rather than purchasing something. Which is why their main business model now is to inflame one way or another, and the best way for them to do that is to post highly biased interpretations and stupid irrational opinions because human psychology is stupid. My respect for the new generation of that entire trade is now less than nothing entirely because I used to hold them in high esteem and they consistently fail in their primary role.

But let's presume it is true for the sake of argument; it doesn't really alter anything. I don't need convincing that the PL is beholden to what we call the redshirt mafia, that for me is an established opinion that's now starting to border on an undeniable fact. I just don't think that this specific case is the big gotcha and blow to them that others do.
 
This is the bit I don’t get (the last two paragraphs in the second link) and I suspect most don’t either.

It pains me to say it but my take was the same as the PL on this point. I was surprised to see City had interpreted it as the whole thing is null and void.

@slbsn Any ideas?

I can only think that City are seeing this as an opportunity to strike a blow rather than follow the precise guidance as the judges seem to be saying sort out the errors and the rest is OK.

My understanding is that all current and past APT rules are void because they do not include the shareholder exemption. This presumably means you need to draft fresh rules to include this exemption.

The principle of APT is not unlawful, but the rules as drafted are. The new rules cannot be drawn up on the back of a fag packet like last time. They need to be properly thought out and stress tested otherwise they will be open to fresh legal challenge.

In this context City are correct. This is not a quick fix or technical tweaks. Similarly, the procedures for implementing APT rules have to be transparent, fair and even handed going forward. This is will also take time and require more resource from the PL.
 
I'm choosing to ignore better informed, better qualified, more knowledgeable and eminently more sensible people than myself and continue to believe we've kicked the leagues arse.

I may end up disappointed, but I'll enjoy it while we can.

FWIW I don't think we were angling for the removal of APT. Just to make it fairer for all clubs.

With a special emphasis on us :)

Credits to Animal Farm .
 
Great post. I'm really at a loss to understand how the PL can hope to use a simple database to regulate sponsorship values.

A company that's less well known in Western Europe (or other regions) and wants to build brand awareness in those regions, will presumably be happy to pay more for that than a company with a existing presence. And if it's a B2C brand, the sponsorship will potentially have more of an impact than if it's a brand like United's last 2 sponsors, Team Viewer or Qualcomm.

I could potentially understand Team Viewer, who are primarily a B2B brand, trying to build brand awareness but what's in it for Qualcomm?

But I'm not sure I share your confidence that a government regulator could do a better job.

Having seen the standard of government employees the last few years I think they would be equally inept at regulating the league. They are also partial to a few sweeteners here and there.

On that subject, after all the wailing we would use our political affiliation with the government to sway decisions, I notice Arsenal are very quiet on the news they're giving a free box at the Emirates to our current prime minister, who just happens to support our main adversary.
 

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