Looking at comparative prices at the Pit of Misery, it's now noticeable that, excluding the Value Gold and cheaper tickets at the back of SS3, the range of prices is very, very similar. Our lowest Adult Gold price outside the very cheap seats is £530 and theirs in £532. Our highest price (excluding the 93:20 ones) is £940 compared to their £950. (The top price standard season ticket at Anfield is even cheaper, at £869 but their bottom price is £685 so it's a narrower range.)
It does make me think that City have increased prices solely to make them in line with the rags, because there
Is no or little financial benefit in it.
Exactly PB!
By season upon season increases City have caught up to United, etc.
That is one long-term financial plan and target reached.