andyhinch
Well-Known Member
What do you expect on the night bus after the match, not a city fan to be seen :-)I'm seriously confused. Last time I was in Stockport I didn't see a single City shirt.
What do you expect on the night bus after the match, not a city fan to be seen :-)I'm seriously confused. Last time I was in Stockport I didn't see a single City shirt.
Stop it I am getting over excitedGood posts on here...!! I work for one of the big Logistics companies. Deal with China everyday. To do business there can be fairly complex with various Licences, permits required to even function. However, to achieve some of these, you have to be of Chinese origin. And even then can be difficult to obtain. this partnership doesn't just give us access to significant players in the Chinese market, it is state backed to boot. Forget shirt sales abroad or amount of Twitter followers claimed to be had. This doesn't drive real revenue growth (2 or 3% of total revenue at the Rags I believe). This as others have said is about commercial deals, sponsorship, TV subscriptions. All these will dwarf the old school streams such as ticket sales, shirts, or even corporate. Expect a club in China (Shanghai) next then possibly Africa. S.America may prove more difficult! The next round of deals should go through the roof compared to the previous ones. And that's with China in its infancy. Imagine 5, 10 years down the line as that market matures!!
Great article from the most worthwhile sports journalist in the country, thanks for posting the linkApologies if already posted but another great article from Samuel
http://www.dailymail.co.uk/sport/fo...tml?ITO=1490&ns_mchannel=rss&ns_campaign=1490
You`re not the only one! I´m going to have to start on the monkey glands!!
What interests me is the reaction of sport business analysts, football fans of our rivals and some pundits. It is a mantra for the said fans and almost part of the creed of the analysts and pundits to argue that United/Liverpool/Arsenal/Chelsea/Real/Barcelona are "massive in China", "huge in Asia" and to repeat every ten seconds that Real/United/Barcelona are richer than City, that Arsenal is a "money making machine" and Chelsea are a much "bigger brand" than Manchester City. Can anyone produce any evidence to demonstrate this remarkable collection of chants? In particular, how do we judge the precise "massivity quotient" of Liverpool, United etc in China? What benefit do these clubs draw from their 700 million fans worldwide?
The evidence seems to me to point in entirely the opposite direction. In 2008 Sheikh Mansour bought a club with an annual turnover of £79 million and to compare it with any of the club's mentioned above was ridiculous. Buying the club and paying off its debts cost £190 million! United were the richest and most valuable club in the world. Today Liverpool are way behind City in terms of revenue (the thick bit of £100 million pa) and are worth just under a third of City's value! Arsenal's revenue is clearly less than City's and now they are worth considerably less than half of City's worth! Seven years on City are within a whisker of United's value and are catching up fast in revenue. Admittedly City are part of a group whereas the others are one club - but which has the better opportunities for growth - a group with a real, permanent presence in Europe, the USA, Australia, Japan and now China? Or a club in Stretford? A club in Liverpool? North London? Or Madrid? Barcelona? And we now also exceed Mr Rumenigge's club in revenue and value by quite some way! What are they all actually doing in China and Asia? What will the picture be like when we are actually "massive in China" and "huge in Asia"?!
Stop it I am getting over excited
China must be very crowded as the planet holds 6 billion. Try 1.3 billion chinese.
I'm seriously confused. Last time I was in Stockport I didn't see a single City shirt.