I though the churn rate was very low. 1 to 2% max. I've been waiting to buy back a lapsed season card and buy another and so far been unable to do so.Our fan base would have expanded if Season ticket prices were not raised every year .many thousands of fans in the last 10 years have not renewed
if match day tickets were not so expensive less people would not have got in the habit of watching the games in a pub instead of going to the game .Ticket prices are the key to expanding the fan base. The club spend so much energy on the corperate side but just continue to increase ticket prices year on year
Furthermore we're at capacity for seasoncards, and at capacity for the ground so how do we expand the fan base? We can't at the moment. We are stuck.
I don't think the limited sales for Wembley show that our fan base is smaller than Liverpool and Man Utd but we knew that anyway. It's not surprising given that we have been to the Community Shield and League Cup Final already and the triple whammy is the KO time.