Is The Apprentice past its sell-by?

Not as bad as X Factor. The wife seems to like it, even in this current celebrity X Factor format. For me though, it lost any appeal after three or four series. It's just absolute rubbish. I read Bluemoon while she watches it, then MOTD later.

Agree about The Apprentice by the way. I watched the first programme this time around. It's just embarrassing. How they could brag about making a £900 profit, when they have had to take two film crews, 12 contestants, two minders, and the whole entourage to South Africa defies all logic.
 

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