Rooney's Coca-Cola contract ended
The soft drinks giant has confirmed it will not be renewing its £600,000-a-year contract with the Manchester United striker to promote its products.
Rooney, 25, had helped advertise Coke since 2005, but bosses at the company, which prides itself on its family friendly image, are believed to have become increasingly disappointed with controversy surrounding the footballer.
Last October it was reported that senior figures at the US based firm were “disgusted” by allegations that Rooney had slept with prostitutes while his wife Coleen was pregnant.
And the footballer sparked further anger at the weekend when he swore at TV cameras after completing a hat-trick for Manchester United in their game at West Ham.
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