New Shirt Sponsor: £50mill A Year?

Discussion in 'Bluemoon forum' started by jrb, 23 Jan 2020.

  1. jrb

    jrb

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    Click on the link for the full article.

    Manchester City and CAA seek Etihad shirt sponsor replacement

    Premier League champions Manchester City aims to sell the front-of-shirt sponsorship rights currently held by the Abu Dhabi state carrier Etihad Airways, SportBusiness can reveal.

    SportBusiness understands that the CAA Sports agency, which was appointed in January 2018 by the club’s ownership group City Football Group to develop global partnerships, is looking to source the new shirt sponsor.

    It thought that taking Etihad off the jersey and finding a new sponsor could raise about £50m (€59.1m/$65.6m) per year for the club. Etihad will look for other platforms to promote its brand and is currently seeking an agency to manage the projected change.

    https://www.sportbusiness.com/news/manchester-city-and-caa-seek-etihad-shirt-sponsor-replacement/
     
  2. mat

    mat

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    Are there any Data Analytical firms that can afford to pay that much?
     
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  3. Keeper!

    Keeper!

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    100m a year from Sheik PLC, the scousers would got into melt down.
     
  4. blueparrot

    blueparrot

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    So would Etihad continue with new Campus/stadium naming, or is it still to be bundled up ? Quite like the Etihad shirt sponsor, hope the new one is nothing too garish.
     
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  5. SWP's back

    SWP's back

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    They’d continue I’d imagine.
     
  6. jrb

    jrb

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    Gutted!

    No more Emptyhad jibes. ;-)
     
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  7. worsleyweb

    worsleyweb

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    Are EIDOS still going? Or First Advice?
     
  8. tommybooth

    tommybooth

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    Hopefully the ground stays as the Etihad and we get more oil money in just for the shirt. I think the original deal was 10 years.
     
  9. blueparrot

    blueparrot

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    Hope so, don't want to have to get used to a new stadium name.
     
  10. Fame Monster

    Fame Monster

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    The Sheikh Mansour Foundation
     
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