Pubteam Lomas
Well-Known Member
Car Sales is very simple
Purchase a car for £10800
Advertise for £12790?
Profit £1658.33
Warranty cost £100 (3 month min for a used car site) warranry cost will differ as most main dealers offer a min of 12 months, I work for a main dealer and I am paying upto £1000 on a 12 month warranty on some of our more expensive cars.
Prep £500 (Again differs depending if its a main delaer or used car site or supermarket) If you are at a main dealer most have to use a approved bodyshop meaning costs are a lot higher. for eg a small repair scuffed front bumper that a "chips away" business charge £70 for a minor repair, the job would be ok however you wont get a 12 month warranty on the repair and the job would be noticable to a trained eye. However main dealers would take them to an approved bodyshop where the cost are a lot higher.
With a main dealer they have to also cover cost which are called a house charges and provision cost on each sale
the house charge is around £335 which covers anything like, HPI check costs, electric for the building etc
Provision is for any issue cars that may go overage.
so the cost will differ from a main dealer to a used car plot.
So for a main dealer on the above car the following is broke down
£1658.33 profit (Metal profit)
Prep £500 (May include service and a minor repair)
Warranty £300 (12 months)
House Charge £335
Provision £200
Total Profit £323.33 (GP) (Metal Profit)
*Finance income will be separate.
however then you have to pay the sales exe so the Direct profit will be less.
thats why dealer prices are higher than an average used car pitch.
Top explanation.
Worked in Used Car Sales for 8 years and no punter understood how it worked.
They really thought that we made £1500 a car. I wish, as I was on 20% commission when I started (basic was £5 a day!!!).
We were lucky to average £700-800 per car. Still a tidy income if you sold upward of 15 a month.
But selling during November and Dec were horrible financially.
Basically we had to earn enough for 12 months in the first 9. The rest then was bonus money