Rodrigo Hernandez - Atletico confirm deal - p192

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I know. Why we keep buying players who play in his position, I will never know.

Infuriates me - poor poor little Phil Foden. Still it’s nice to get advice from such a successful footballer who has a list of titles as long as.........
 
I really don't think any new signing will be announced at the kit launch. When has that ever happened?

Never. It’s a marketing disaster that limits exposure to no benefit at all but that doesn’t stop fans persisting with this idea.

Two biggest and easiest marketing opportunities in football is player acquisitions and kit launches, yet some people convince themselves our very expensive, experienced, professional marketing team would decide to screw themselves over and combine them.
 
Never. It’s a marketing disaster that limits exposure to no benefit at all but that doesn’t stop fans persisting with this idea.

Two biggest and easiest marketing opportunities in football is player acquisitions and kit launches, yet some people convince themselves our very expensive, experienced, professional marketing team would decide to screw themselves over and combine them.

I can remember the days when a title win was a marketing godsend m, never mind a double !!!!

These days however, totally ignored....
 
Never. It’s a marketing disaster that limits exposure to no benefit at all but that doesn’t stop fans persisting with this idea.

Two biggest and easiest marketing opportunities in football is player acquisitions and kit launches, yet some people convince themselves our very expensive, experienced, professional marketing team would decide to screw themselves over and combine them.
For the impact, I'd sign them both....
 
Never. It’s a marketing disaster that limits exposure to no benefit at all but that doesn’t stop fans persisting with this idea.

Two biggest and easiest marketing opportunities in football is player acquisitions and kit launches, yet some people convince themselves our very expensive, experienced, professional marketing team would decide to screw themselves over and combine them.

You would announce the players, in the old kit, rather than wait a week or two & put them in the new one ?

Why ?
 
You would announce the players, in the old kit, rather than wait a week or two & put them in the new one ?

Why ?

Because what clothes the players are wearing in their announcement photo is a relatively insignificant detail and announcing the signing should be the priority?
 
Because what clothes the players are wearing in their announcement photo is a relatively insignificant detail and announcing the signing should be the priority?

It’s not really done that way these days, the process for announcements stick to guidelines nowadays, PR and marketing are pretty important for sponsors.
 
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You would announce the players, in the old kit, rather than wait a week or two & put them in the new one ?

Why ?

No I would have them in some generic city range clothing, think the John stones cagoule, or even just their normal clothes and a scarf and then they can pose in the new kit as and when. Presenting them in a new kit does absolutely nothing extra so why would they wait to do it and lose out on marketing exposure as I said in my previous post?

New signing in a new kit gets the same amount of interest as new signing in old kit. kit launch with unannounced player gets marginally more interest than kit launch without announcement but half’s the exposure time if done separately. There’s a reason it never happens, it’s a business, and like any business, marketing is key. the more you’re in the news the more popular you become.

Why do you think city announce contract extensions separately? They could easily have announced walker and zinchenko together last week but they were a day apart, why? Because it maximises exposure and this is exactly the same principle
 
No I would have them in some generic city range clothing, think the John stones cagoule, or even just their normal clothes and a scarf and then they can pose in the new kit as and when. Presenting them in a new kit does absolutely nothing extra so why would they wait to do it and lose out on marketing exposure as I said in my previous post?

New signing in a new kit gets the same amount of interest as new signing in old kit. kit launch with unannounced player gets marginally more interest than kit launch without announcement but half’s the exposure time if done separately. There’s a reason it never happens, it’s a business, and like any business, marketing is key. the more you’re in the news the more popular you become.

Why do you think city announce contract extensions separately? They could easily have announced walker and zinchenko together last week but they were a day apart, why? Because it maximises exposure and this is exactly the same principle
John Stones cagoule was a Nike product and I bet they sold shitloads after that interview. So if puma can get the new signings in one of their trackie tops it might sell a few of them
 
Going to be completely honest with you guys, I’ve been reading between the lines and I think Rodri is on the move.

The silence makes me believe it’s to us. Roll on Monday
 
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