It isn’t needed in the 2020s. The idea of a family stand was needed up until the 1990s, but not anymore.
All that needs to happen is child tickets are priced well (not £30 for match day tickets!) and they can be spread around the stadium, like so many kids already are. Going to the game is like going to a kid’s theme park, the whole matchday experience is aimed at children and fanboys (as is the whole culture around football, full stop, these days), and every stand bar SSL1 is like a family stand so it’s not like the North Stand is required to be one.
That end of the ground is needed for the atmosphere in our stadium now. Simple as that. We need to move away from the away fans, we need a much much bigger area than we have now, ideally that would be along the side of the pitch like the Kippax was but that’ll never happen so it has to be the North Stand.
Apologies to anyone who doesn’t like that idea, but we need that end of the ground now.