If they were cheaper then the demand would be higher so they would be hotter property than what they currently are, I'm not trying to alienate or target the people who've had ST for years because a lot of them would be hard core Blues that will go regardless, it's the ones that take the piss and have a ST with no intention of going that need weaning out, but this can only be done with cheaper tickets and a higher demand otherwise we'll always have a half empty ground for the so called lesser games.
If you're only potentially going to miss 3 or 4 games through work then you'll have nothing to worry about, hence the reason for the buffer, if you're only going to attend half the games in a season and have a ST I'm in the mind of what's the point, why not just pick and choose the games you can attend?
Bayern have a similar system in place, I do admit that I'm probably on the tight side by saying 3 or 4 as their system is 8 games but the principle is the same (article in the link below)
http://www.dailymail.co.uk/sport/fo...-holders-fail-turn-Allianz-Arena-matches.html
Obviously the pricing has to be right for the demand but it's a thought?
I'd also be interested to hear your thoughts on how to combat the problem?