geoff hammond
Well-Known Member
- Joined
- 3 Sep 2009
- Messages
- 790
The club should do two things, double your loyalty points (for that particular game) if you scan through the turnstile 30 mins before kick off. Treble loyalty points (for that particular game) if you scan a card reader, located on the concourse, that's activated after full time.
Would be relatively easy to come up with some software to do that as well as buying a couple hundred scanners to log each ticket. Loyalty points is just one example of what you could earn. You could also get Citizen points (they do something like that in City Square). They could register it and if you do it for 90% of the home games you attend you get a discount on next years season ticket. cheaper rate at the food/beer kiosks if you've scanned your card after full time for a number of consecutive games.
Other than this, the club needs to fully identify WHY people leave early. Is it because of traffic and issues getting home, or is it because people can't be bothered watching a full 90 minute game? Could things like a smoking area in each stand help? Could they interact with the council to improve transport? Put something more entertaining on than City square?
If it had the desired effect and made people stay - can you imagine how long it would take to get 53,000 out of the place if most of them wanted to scan their card (it takes long enough to get in)
Secondly, do you think that many people are bothered about loyalty points (especially the people who do leave early?