The thing they don't understand the most is that there are alternatives to the Prem. La Liga, the Bundesliga, Serie A, etc. If the Prem drop the ball there are other leagues waiting in the wings to prosper. It's not like some of the other leagues haven't been at the top of the financial food chain in the past. The player supply is also much different. Not every top player around the world has to play in the Prem the way they do in the NFL or NBA. Think of how many South Americans, Africans, and Eastern Europeans play in the so called top 5 leagues (plus Portugal and the Netherlands). It's an entirely different environment from American sports and these a holes are trying to apply their tried and true, monopolistic methods to the Prem. The biggest problem is they own all 3 of the cartel clubs, not by accident, and the rest of the clubs, minus City and Chelsea, are willing to be led around by their noses even if it's to their own long term detriment...it's ridiculous...I think this is the point though. For American owners don’t think long term and are out for short term profits. They see the money and think it will always be there. They don’t understand that the money came from the ability to attract the best players. By putting a cap on the money will lead to a reduction in the quality of players and therefore a diminution in the quality of the league in the long term. The Americans are used to assured success see NHL NFL NBA they don’t understand relegation they don’t understand qualification for CL they don’t understand a 20 team league. They certainly don’t care about our game the only reason they invest is to make money whereas other owners like us Newcastle have invested in clubs for completely different reasons. One thing is for sure if the TV deal monies dry up I can guarantee that the American will pull out of the UK quicker than a jack rabbit