Compare these two paragraphs: one is a simple description of an event, the other is awash with fervour, hyperbole and plain 'n simple arse-kissing.
Para 1
In the space of 10 days, Manchester United won the Premier League, the FA Cup and the Champions League. First they secured their fifth Premier League title in seven years with a 2-1 victory over Tottenham at Old Trafford, then they swept aside Newcastle 2-0 to win the FA Cup for the 10th time. The best was yet to come as they completed an unprecedented Treble with a scarcely believable 2-1 win over Bayern Munich at the Nou Camp.
Para 2
Redgrave became the first Briton to win five Olympic gold medals when he teamed up with Matthew Pinsent, Tim Foster and James Cracknell to win the coxless fours in Sydney. Then 38, he had previously won coxed four gold in Los Angeles in 1984 and coxless pair golds in Seoul in 1988, Barcelona in 1992 and Atlanta in 1996. After the last of those, he famously said he should be shot if he went near a boat again.
And what, actually did Para one define?
Sergio's 93:20 goal defined the next dozen years of English football, but the BBC has never been able to get off their Rag hobby-horse when it comes to smoke up arses and unadulterated puffery!