kippaxblue76
Well-Known Member
Tevez poster set for an award
August 18, 2009
THE cheeky Carlos Tevez poster that sparked a furious row has been nominated for an award.
Temperatures between City and United were turned up a notch after the billboard ad went up on Deansgate in the city centre. It pictured the Argentina striker, who snubbed the Reds to sign for Manchester City, above the slogan `Welcome To Manchester.'
The ad, commissioned by the Eastlands club, was a clear dig at their counterparts whose Old Trafford ground lies outside the city boundaries.
Hailed as a masterstroke by PR experts the poster even caught the eye of United gaffer Sir Alex Ferguson who reacted angrily and launched a scathing attack on the Blues.
And now the ad has been nominated for a PR gong.
The 'Buzz Awards' celebrate 'the best brand media integrated campaigns that catch fire.'
Judges are looking for `branding efforts that invade the pop culture consciousness.'
City's effort received over 200 votes after being nominated. The winners will be announced on 22 September.
Ha Ha, even more publicity! Sorry if already posted.
August 18, 2009
THE cheeky Carlos Tevez poster that sparked a furious row has been nominated for an award.
Temperatures between City and United were turned up a notch after the billboard ad went up on Deansgate in the city centre. It pictured the Argentina striker, who snubbed the Reds to sign for Manchester City, above the slogan `Welcome To Manchester.'
The ad, commissioned by the Eastlands club, was a clear dig at their counterparts whose Old Trafford ground lies outside the city boundaries.
Hailed as a masterstroke by PR experts the poster even caught the eye of United gaffer Sir Alex Ferguson who reacted angrily and launched a scathing attack on the Blues.
And now the ad has been nominated for a PR gong.
The 'Buzz Awards' celebrate 'the best brand media integrated campaigns that catch fire.'
Judges are looking for `branding efforts that invade the pop culture consciousness.'
City's effort received over 200 votes after being nominated. The winners will be announced on 22 September.
Ha Ha, even more publicity! Sorry if already posted.