Ahhhhhhh . . . now: finish the thought.
In order to rebuild -- with a brand new side, and a brand new manager who they are patient with, what has to happen?
They have to sell players. Big money, overpaid players. At a loss. And then they have to find the guy to reconstruct the side. Assuming he exists, he will want huge money and some type of guarantee he'll be given that time and the budget.
And during this reclamation effort, where will Utd finish? Surely well out of the CL running. Maybe worse. And do you think the owners -- in it for the money they can squeeze from the golden goose -- or the fans -- in it only for the glory, especially the overseas ones -- are going to stand for 3, 4, 5 or more years wandering the desert?
Of course not.
So . . . what do you do? You glue the thing together with money and tape. You bring in "stars" to give hope/promise. You bring in "legends" who understand "the United way". And you can spend your way not to glory, but at least to the hope of future glory reclaimed.
The problem is . . . that worked when there was only one or two teams better than you -- you could buy top four. But now? Now there are more. Potentially several more coming.
And that worked when some of the competitive clubs had down years. Not happening now.
I keep saying I try to look at Utd as a company, not a football team. As such, this is a dying brand with an antiquated business model. A brick-and-mortar retailer in the age of the internet. A propeller plane in the age of jets.
They don't have the balls nor the smarts nor the time nor the soft competitive base nor, increasingly, the money to tear down and rebuild.
Until the Glazers sell to someone who has all those things, AND the competitive environment changes to benefit them (which it may not) . . . .
They. Are. Fucked.