They'll just use the current profitable routes which means changing in the city centre for many and, travelling in from the north, Shudehill is a dead-zone for onward journeys, especially eastwards/southwards. I'd consider it if there were better options from Shudehill and hopefully the Co-op Arena might run shuttles from there to compete with the AO Arena being on a tram/train station, but currently it just takes too long travelling in due to traffic issues. A 6 mile journey for me takes 1hr 15mins for me to the city centre. The new ticket prices are good and I almost tried it for one game but the people I travel with out-voted the idea.