It’s saturation coverage and convinces young impressionable kids that they are still a big club and even more so still relevant and challenging for trophies..
Here’s an example had Sky Sports news on the paper talk with winter and ladyman,rightly talked about Newcastle and arsenal,then covered the musk Liverpool buy out nonsense,waxed lyrical over mainoo and him being up for sale,going to a break we will talk more transfers including Man City interest in the Egyptian player.Ad break straight onto the fantastic rashford and how it will be good for him to go on loan to one of the giants of Europe chasing him,wants to get back in England side then that was it no talking about City transfer rumours..all catering to rag and red scousers..