This is a club that makes record profits every year, massively overcharging a mainly working class fanbase, with very little benefit on business grounds.
If this were a concert then I'd agree but football doesn't work on normal laws of supply and demand. I know lads who if the choice came down to Brentford away or paying their gas bill, then they're not paying their gas bill. We don't have empty seats because of lack of demand, we have empty seats because people very literally cannot afford to go. Not that they might be a bit skint, that they do not possess the liquidity to afford it.
I'm absolutely sick to death of football clubs claiming they're community projects and special exemptions when it benefits them, and then turning into ultra revenue chasing businesses when that benefits them. They need to pick one. And I think Manchester City is a community football club based in East Manchester and built by and for the people of Manchester primarily. I think this because that's what they tell politicians and taxmen and all others that they are.
And frankly, I don't really give a shit about the politics of it all when it comes down to it. I give a shit about the fact that I can barely afford to take my own kids to a family tradition and they certainly won't be able to afford to take theirs. This isn't a TV show for me. It's not like going to the theatre, it's about securing the next generation and the one after that to have the same opportunities that I did, my Dad did and my Grandad did.
Here's what I've recognised, apparently WAY ahead of some others who will work this out in coming years. What's happening now has nothing to do with ticket revenue. What they're doing is a replacement exercise. They are purposely getting away with the most expensive ticket prices possible because they WANT you not to able to afford it. They WANT you to lose tickets. They don't WANT your kids on season tickets they can afford.
They want to a move to an American model, they want to move to a tourist model. As
@Prestwich_Blue very cognisciently said about 8 years ago now, it's much more beneficial for the club to sell 40,000 seats at £150 a pop then 60,000 at £40 a pop. Look at the Camp Nou's historical attendances. They don't care about being full, that's a bad thing to them, it means they outsold demand.
As I've said elsewhere, we're not in a negotiation with City here. Our goals are not aligned. They want to remove "legacy fans". We're in a fight for our entire footballing culture and we still get people sniping from the sidelines instead of standing on a concourse for a few minutes.