There lies one of their main problems.
I'm convinced that the media are complicit in the rags demise. They can't help themselves it would seem.
It's a fascinating conundrum the media have got with the rags, they're so desperate for them to regain a foothold in the league yet they can't leave them alone.
Their obsession with everything rag, just compounds the problem and highlights every flaw and blunder the filth make. Talk about airing your dirty laundry.
Even when the media try to put a positive spin on things for the rags, it tends to have an adverse effect on them.
While I'm writing this, I'm thinking to my self: "hang on, this probably belongs in the media thread" but that's the thing.
You cannot separate the media from the rags and vice-versa. The two entities have embroiled themselves so tightly into the most dysfunctional relationship possible, it has become the most watched daily soap opera.
All we need now is a theme tune to go with it.