There was no actual design or proposal available to comment on, therefore it was just a survey. A consultation would have had a rough draft that after comments could be refined, altered, left the same or completely scrapped and back to the drawing board depending on the merits of the comments. Unless the survey results were published it is hard to know to what extent they influenced the badge, if at all. I'm not saying the club didn't do a lot of PR stuff regarding the badge, I think it was brilliant from a marketing point of view, but to consult you need a tangible proposal. It certainly wasn't a vote on do we keep the current badge or not, it was clear it was going.