GB News

Sainsbury’s will stop advertising on GB News and on Nigel Farage’s show

A spokesperson said: “We are a non-political organisation. We advertise across a wide range of media outlets, including TV to reach all of our customers.
 
Sainsbury’s will stop advertising on GB News and on Nigel Farage’s show

A spokesperson said: “We are a non-political organisation. We advertise across a wide range of media outlets, including TV to reach all of our customers.

non-political? Right..............how fucking deluded is that? I still think it will be all over by Xmas
 
non-political? Right..............how fucking deluded is that? I still think it will be all over by Xmas

The figures don't bear that out:

"Farage has done for GBN exactly what its founders wanted: he has embarrassed the rivals by setting the news agenda and beating their ratings. Tuesday’s show got 107,000 viewers, vs 35,000 for Sky and 93,000 for the BBC News channel – the latter very significant because he was up against the excellent Outside Source, which was meant to be the new model of BBC programme-making. GBN is never going to get BBC One style ratings or provide the corporation’s breadth of coverage – silly metrics for a gonzo start-up – but translate that 100,000 into a regular audience, keep the advertisers happy, and you’ve got a long-running business model."

from: https://www.telegraph.co.uk/news/2021/08/01/culture-warriors-have-captured-gb-news/

I suppose the chances are he says something too extreme, as he did on LBC: he compared Black Lives Matters protestors to the Taliban, for demolishing statues of slaves traders and they had to fire him. That would put them back to square one & then you might be right.
 
The figures don't bear that out:

"Farage has done for GBN exactly what its founders wanted: he has embarrassed the rivals by setting the news agenda and beating their ratings. Tuesday’s show got 107,000 viewers, vs 35,000 for Sky and 93,000 for the BBC News channel – the latter very significant because he was up against the excellent Outside Source, which was meant to be the new model of BBC programme-making. GBN is never going to get BBC One style ratings or provide the corporation’s breadth of coverage – silly metrics for a gonzo start-up – but translate that 100,000 into a regular audience, keep the advertisers happy, and you’ve got a long-running business model."

from: https://www.telegraph.co.uk/news/2021/08/01/culture-warriors-have-captured-gb-news/

I suppose the chances are he says something too extreme, as he did on LBC: he compared Black Lives Matters protestors to the Taliban, for demolishing statues of slaves traders and they had to fire him. That would put them back to square one & then you might be right.

Thats one show across an entire channel - the rest is tanking - how long can Farage sustain a one man rescue deal? Especially with his ego - will probably want a re-brand to NFGBNews.
 
The figures don't bear that out:

"Farage has done for GBN exactly what its founders wanted: he has embarrassed the rivals by setting the news agenda and beating their ratings. Tuesday’s show got 107,000 viewers, vs 35,000 for Sky and 93,000 for the BBC News channel – the latter very significant because he was up against the excellent Outside Source, which was meant to be the new model of BBC programme-making. GBN is never going to get BBC One style ratings or provide the corporation’s breadth of coverage – silly metrics for a gonzo start-up – but translate that 100,000 into a regular audience, keep the advertisers happy, and you’ve got a long-running business model."

from: https://www.telegraph.co.uk/news/2021/08/01/culture-warriors-have-captured-gb-news/

I suppose the chances are he says something too extreme, as he did on LBC: he compared Black Lives Matters protestors to the Taliban, for demolishing statues of slaves traders and they had to fire him. That would put them back to square one & then you might be right.
LBC had to fire him. GBN wouldn't.
 
The figures don't bear that out:

"Farage has done for GBN exactly what its founders wanted: he has embarrassed the rivals by setting the news agenda and beating their ratings. Tuesday’s show got 107,000 viewers, vs 35,000 for Sky and 93,000 for the BBC News channel – the latter very significant because he was up against the excellent Outside Source, which was meant to be the new model of BBC programme-making. GBN is never going to get BBC One style ratings or provide the corporation’s breadth of coverage – silly metrics for a gonzo start-up – but translate that 100,000 into a regular audience, keep the advertisers happy, and you’ve got a long-running business model."

from: https://www.telegraph.co.uk/news/2021/08/01/culture-warriors-have-captured-gb-news/

I suppose the chances are he says something too extreme, as he did on LBC: he compared Black Lives Matters protestors to the Taliban, for demolishing statues of slaves traders and they had to fire him. That would put them back to square one & then you might be right.

Telegraph is stretching it by comparing outside source figures and Nigel Farage's talking pints. I mean sure they are on at the same time, but it's not like they target the same audience demographics.

Somebody regularly tuning into watch an hour long program with a genuine journalist forensically disecting social media news activity is unlikely to taken in by Nigel Farage swigging pints with another well known talking head.

OS is a niche program coming directly after the main evening news, Nigel Farage is the headline act for GBNews. 100,000 viwers for an hour a day isn't going to sustain a TV channel losing advertisers every week.
 

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