This is free publicity for superdry. They know they have no case, they are just using this BS to advertise their brand worldwide, by linking up with Manchester City Football Team. This is free Advertising for them. Why sue Mancity when you are supposed to sue ASAHI? It's either they are complete morons or they are absolute genius for using this lawsuits as a Marketing ploy, if thats the case their MARKETING TEAM desrves a serious raise and substantial bonuses. They surely must know they have no case against CITY and for this false lawsuit, I hope CITY counter sue them.
P.S
I know how big superdry is and bluh bluh bluh