I can see he understands it but I'm not sure like how he's phrased it because it causes confusion.
"Artificially inflating the income" sounds too much like "artificially inflated sponsorships".
If an owner is paying part of a sponsors income and doesn't disclose it, that would be disguised equity funding, if I remember the terminology right.
One relates to Fair Market Value and the maximum a related party sponsor can pay and one is dishonesty in accounting information from the ownership. I thought the latter was a far more serious breach because if a related party sponsorship was outside of FMV, then the remainder can be deducted from the break even calculations. So a club could potentially still fall within the break even limit.