I'm no Roger Moore fan but I can see the OPs point.
When you think about the movies, not the books, Bond films are about the ridiculous.
Cars that disappear, guys that kill people with a bowler hat. Etc.
We all surely realise that the world of spydom is absolutely nothing like a Bond film. It's a lot more like Tinker Tailor soldier spy, or, The Spy Who came in from the Cold.
Roger became the very essence of the genre the films portray. A kind of spoof on reality.
Although his lack of acting ability shone through, his clownery made it what the producers wanted. Family fun, adorned with comic baddies.
I'm surprised the Penguin and Joker didn't appear somewhere.
