For me and my lad I'm about £100 worse off. We won't move to the family stand because we go with a group of friends, with 1 child between us. I'm unhappy about the increase. The 'stop moaning' bunch that feel its OK are using 2 assumptions. Firstly that because its cheaper than other/most stadiums it must be good value. Other/most clubs' match and season ticket prices are ludicrous and have long since priced out the average fan. Because we're still cheaper than Arsenal, Chelsea etc doesnt mean its OK. Secondly the belief that in some way our ticket receipts pay for our super star players and that if prices were frozen we wouldnt be able to pay top class players wages. I dont know the club's breakdown of income and outgoings but I would bet tickets receipt are somewhere bottom of the list, way after TV rights, sponsorship, merchandise. I doubt a price freeze would have made any difference to whether we can buy certain players