Pottering about in the car today, turned on the radio to hear Jim White say "in 5 minutes, we'll be discussing Liverpool". Turned it off. Turned it on again in late afternoon just in time to hear Adrian Durham say "just how good is Alex Oxlade-Chamberlain".
It doesn't annoy me or even irtitate me any more, it's more or less Liverpool and Manchester United radio, take it or leave it, and that's their business model. What intrigues me is how sustainable that model can be given that fans of the other 90 clubs must surely be a bit sick of it. Still, I guess they know their business.