Even when they score against Brentford it's commentated like they are prime Barca scoring against prime Madrid. And it's a beautiful thing. Because on the flip side if they don't score then it's over analysed, criticised and broken down using ex Utd players like it's prime Barca against Oldham. They could be playing a resurgent Spurs under Conte with a recently in form Kane and the studio would spend all of the post match asking why Utd aren't the best team in the world this game, the last game and why they aren't for every single game they play.
It creates pressure for the players, the fans and anyone who manages them which is why Mourinhio had a massive rant about just how shit they actually are. And how the reality is different than the truth. The brand Vs who they are right now. And it's why they will keep throwing money at Pogba, Sanchez, Ronaldo, type players. They have to meet the demand of this fantasy. And as such they will always be shit.