Excellently putThe British media see their duty to protect the U*ited brand, considered as the golden goose and integral to many of ther career prospects, as being more important than any objective analysis.
Hence we see the promotion of the said brand by our media at its highest when the Rags are on a bad run. It's a response to a perceived threat to the value of the brand. It's a pattern that has developed since 2013.
The brand is not as important overseas as it is over here and that's why they're far more objective and less sycophantic there.