really think you are missing the point. It is down to the player BECAUSE if he will not sign a new contract then his value will go from whatever you could get for him now down to a free transfer over the next 2 years. He will be worth nowhere near what Villa could get for him this year by this time next year if he does not sign a new contract. If City are not in for him next year and he has 1 year left on his contract then he would more than likely go for even less again. As for the £8m profit/£8m loss argument....that really doesn't make sense apart from the fact that you should never be put in charge of a business. But who is to say that Milner is not simply using this as a tool to get the best out of a new deal.
SamtheGuru I think you are missing the point