We're the 11th richest club in world (based on revenue)

If anybody had the misfortune of reading The Sun today cast your eyes over this... shit storm heading their way.

<a class="postlink" href="http://iwasonceajuniorblue.blogspot.com/2011/02/most-import-derby-in-years.html" onclick="window.open(this.href);return false;">http://iwasonceajuniorblue.blogspot.com ... years.html</a>
 
DELOITTE MONEY LEAGUE – 1. Real Madrid £359m; 2. Barcelona £325m; 3.United £286m; 4. Bayern Munich £264m; 5. Arsenal £224m; 6. Chelsea £209m; 7. AC Milan £193m; 8. Liverpool £184m; 9. Inter Milan £184m; 10. Juventus £167m; 11. City £125m; 12. Tottenham £119m

Look how close we are to Liverpool despite their 5 European Cups and umpteen trophies. So much for having a World wide supporter base if you're not able to reap any tangible benefit.

Shows how quickly the impact of history fades. If we qualify for the Champions League then we will be ahead of them in the revenue list.

You can also see why Real Madrid and Barcelona dominate their domestic League when they can negotiate their own TV deals. Surely a new spat between the Premier League and the big UK clubs isn't long away. If individual broadcasting rights were established then Liverpool would be back in business, however I suspect that their international fan base will melt away very quickly if the trophies dry up
 
This is a really interesting article

http://soccerlens.com/money-talks-a...00/?utm_source=twitterfeed&utm_medium=twitter

And I find it remarkable how Bayern earn so much from off-field activities.

But that said it highlights how easy it will be for City to catch up and perhaps even overtake UNited in revenue terms.

If Bayern can earn more than all other clubs commercially then there is the benchmark for City.

I just wish I knew how they achieved that -

Professional football at Bayern is run by the spin-off organization FC Bayern München AG. AG is short for Aktiengesellschaft, and Bayern is run like a joint stock company, a company whose stock are not listed on the public stock exchange, but is privately owned. 81.82% of FC Bayern München AG is owned by the club, the FC Bayern München e. V. (e. V. is short for Eingetragener Verein, which translates into "Registered Club") and 9.09% each by sports goods manufacturer Adidas, and automobile company Audi which are also major sponsors of the club.[63] Adidas acquired its shares in 2002 for €77m. The money was designated to help finance the Allianz Arena.[64] In 2009 Audi paid €90m for their share. The capital will be used to repay the loan for the Allianz Arena quicker than originally planned.[63]
Bayern's main advertising partner and current holder of the jersey rights is Deutsche Telekom. The main supplier of the club is Adidas. Other premium partners include Audi, Coca-Cola, Lufthansa, Nikon, Siemens, and Sony Ericsson.[65] In previous years the jersey rights were held by Adidas[66] (1974–78), Magirus Deutz and Iveco[67] (trucks / 1978–84), Commodore[68] (computers / 1984–89) and Opel[69] (cars / 1989–2002).
Bayern is led mostly by former club players. The club President is Uli Hoeneß. He has been in office, formerly as general manager of the club, since 1979. Karl-Heinz Rummenigge is the chairman of the executive board of the AG.[70] The supervisory board of nine consists mostly of managers of big German corporations. They are Herbert Hainer (CEO adidas), Uli Hoeneß, Timotheus Höttges, Helmut Markwort, Dieter Rampl, Fritz Scherer, Rupert Stadler, Edmund Stoiber, and Martin Winterkorn.[71]
After record revenues of €328.4 Million in 2007–08 and an after tax profit of €2.1 Million,[45] Bayern reported revenues of €303.8 Million and a profit of €2.5 Million in 2008–09.[63] According to the latest Deloitte's annual Football Money League, Bayern was the fourth richest club in the world in 2009, generating revenues of €289.5 Million.[72]
 
The Fat el Hombre said:
cibaman said:
The club has done well to increase turnover so much, but the real challenge is to get close to the £200m pa level that will be necessary if we are to flourish under FFPR.

I don't think that will be too much of a challenge myself. Do a reasonable job in the champs league and we're a very long way to hitting the £200m mark

The Champions League money is massive, it's just getting in to get it that could be a problem.

The figures are incredible really, 20th to 11th in a recession is quite something especially amongst European teams too.

<a class="postlink" href="http://www.deloitte.com/assets/Dcom-UnitedKingdom/Local%20Assets/Documents/Industries/Sports%20Business%20Group/UK_SBG_DFML2011.pdf" onclick="window.open(this.href);return false;">http://www.deloitte.com/assets/Dcom-Uni ... ML2011.pdf</a>
 
Here is the top 20 for commercial revenues -

Bayern Munich 171.19
Real Madrid 149.12
FC Barcelona 123.41
Manchester United 97.94
Schalke 04 79.69
Liverpool 76.6
Chelsea 69.09
AC Milan 63.67
Hamburger SV 62.87
Manchester City 56.54
Juventus 55.35
Arsenal 54.82
Internazionale 47.21
Olympique de Marseille 45.15
Olympique Lyonnais 42.37
Tottenham Hotspur 38.04
AS Roma 38.04
VfB Stuttgart 36.74
Atlético de Madrid 26.15
Aston Villa 16.41

Very interesting to see both Spurs AND Arsenal below us already
 
fbloke said:
This is a really interesting article

http://soccerlens.com/money-talks-a...00/?utm_source=twitterfeed&utm_medium=twitter

And I find it remarkable how Bayern earn so much from off-field activities.

But that said it highlights how easy it will be for City to catch up and perhaps even overtake UNited in revenue terms.

If Bayern can earn more than all other clubs commercially then there is the benchmark for City.

I just wish I knew how they achieved that -

Professional football at Bayern is run by the spin-off organization FC Bayern München AG. AG is short for Aktiengesellschaft, and Bayern is run like a joint stock company, a company whose stock are not listed on the public stock exchange, but is privately owned. 81.82% of FC Bayern München AG is owned by the club, the FC Bayern München e. V. (e. V. is short for Eingetragener Verein, which translates into "Registered Club") and 9.09% each by sports goods manufacturer Adidas, and automobile company Audi which are also major sponsors of the club.[63] Adidas acquired its shares in 2002 for €77m. The money was designated to help finance the Allianz Arena.[64] In 2009 Audi paid €90m for their share. The capital will be used to repay the loan for the Allianz Arena quicker than originally planned.[63]
Bayern's main advertising partner and current holder of the jersey rights is Deutsche Telekom. The main supplier of the club is Adidas. Other premium partners include Audi, Coca-Cola, Lufthansa, Nikon, Siemens, and Sony Ericsson.[65] In previous years the jersey rights were held by Adidas[66] (1974–78), Magirus Deutz and Iveco[67] (trucks / 1978–84), Commodore[68] (computers / 1984–89) and Opel[69] (cars / 1989–2002).
Bayern is led mostly by former club players. The club President is Uli Hoeneß. He has been in office, formerly as general manager of the club, since 1979. Karl-Heinz Rummenigge is the chairman of the executive board of the AG.[70] The supervisory board of nine consists mostly of managers of big German corporations. They are Herbert Hainer (CEO adidas), Uli Hoeneß, Timotheus Höttges, Helmut Markwort, Dieter Rampl, Fritz Scherer, Rupert Stadler, Edmund Stoiber, and Martin Winterkorn.[71]
After record revenues of €328.4 Million in 2007–08 and an after tax profit of €2.1 Million,[45] Bayern reported revenues of €303.8 Million and a profit of €2.5 Million in 2008–09.[63] According to the latest Deloitte's annual Football Money League, Bayern was the fourth richest club in the world in 2009, generating revenues of €289.5 Million.[72]


I'd wager it's down to a number of points.

1. Germany is a very big country. Twice as big as Spain and almost 60% bigger than England. Thats a lot more eyeballs for advertisers to reach when it comes to domestic sponsorship.

2. As an addendum to the above, pay TV for games in Germany is dirt cheap. Everybody has it. So that's another huge captive audience available for advertisers to get their message across. It's partly the reason why Bayerns TV revenue is small - broadcasters do not pay much for the rights and in turn do not charge much to viewers. It is the complete opposite to the UK, where Sky pay crazy money for the rights and in turn pass those costs onto viewers. As such, only 9m households in the UK have a subscription.

3. the German economy is very strong and there are plenty of huge national corporations with those kind of funds. Look at their list - Audi, DT, Siemens, Lufthansa.

4. Bayern are *the* club in Germany in terms of support. Their revenue is more than 2x the next biggest club (Hamburg I think). Not even United have that kind of domination in this country. Arsenal, Liverpool and Chelsea are strong foils in the revenue stakes.

I think another interesting point about Bayern is that despite all of that income, profit is fairly marginal. And that's because their wage bill is astronomical.
 
dont know if it has been mentioned but sky text are running with a "City fail to make top10 in richlist" slant
never fail to look at us in a negative light do they?
 
Project said:
fbloke said:
This is a really interesting article

http://soccerlens.com/money-talks-a...00/?utm_source=twitterfeed&utm_medium=twitter

And I find it remarkable how Bayern earn so much from off-field activities.

But that said it highlights how easy it will be for City to catch up and perhaps even overtake UNited in revenue terms.

If Bayern can earn more than all other clubs commercially then there is the benchmark for City.

I just wish I knew how they achieved that -


I'd wager it's down to a number of points.

1. Germany is a very big country. Twice as big as Spain and almost 60% bigger than England. Thats a lot more eyeballs for advertisers to reach when it comes to domestic sponsorship.

2. As an addendum to the above, pay TV for games in Germany is dirt cheap. Everybody has it. So that's another huge captive audience available for advertisers to get their message across. It's partly the reason why Bayerns TV revenue is small - broadcasters do not pay much for the rights and in turn do not charge much to viewers. It is the complete opposite to the UK, where Sky pay crazy money for the rights and in turn pass those costs onto viewers. As such, only 9m households in the UK have a subscription.

3. the German economy is very strong and there are plenty of huge national corporations with those kind of funds. Look at their list - Audi, DT, Siemens, Lufthansa.

4. Bayern are *the* club in Germany in terms of support. Their revenue is more than 2x the next biggest club (Hamburg I think). Not even United have that kind of domination in this country. Arsenal, Liverpool and Chelsea are strong foils in the revenue stakes.

I think another interesting point about Bayern is that despite all of that income, profit is fairly marginal. And that's because their wage bill is astronomical.

City simply replace that Germanic slant with one based on Abu Dhabi 'self interest' and why when all is weighed and measured the FFPR rules mean little in reality.
 

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