We have a different ethos, clearly.
I certainly do not value people purely on what they earn.
We can build a better society than one that speaks of people as economic units touting for the dollar.
We can have a fair taxation system and stop widespread avoidance, with will.
The additional revenues can be used to provide proper services, health and social care.
We can expect a decent day's pay for a decent day's work.
You can describe it as rhetoric, or wish good luck on getting a government to implement it. I describe it as a goal, a vision, and an achievable mindset.