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Anonymous
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Didsbury Dave said:strongbowholic said:You're a businessman I assume DD so must have heard the expression 'sprat to catch a mackerel'? This is what the City piece of the jigsaw is.
Assuming success, it is the prestige of owning combined with the knock on effect of being able to attract other business partners into bigger business deals/commitments on the back of it.
Call it a loss leader if you will?
As has been said before, it comes back to the oil reserves running out. City in and of itself may never produce the return on his investment into the club, but off the field, I imagine we are just a tiny piece of a bigger game where the returns warrant and merit such investment.
All my opinion of course.
So what you are saying is that we are effectively a marketing tool for him and the country.
Credible, I suppose. I'm sure the club will move towards being self-sustainable too.
And the other posters who say that you can't make a real profit in football are right too.
If you're playing for the stakes which the Shiekh is, City is small beer.
It's a bit like Nike having an executive box at COMS.
That's exactly how I see it. Abramovic took a large chunk of London real estate with his Chelsea purchase so that made sense for him
With us, the real estate, whilst valuable around the ground, is nothing like kthe value of West London. That said, build something fantastic, including a tremendously successful football club and you showcase Abu Dhabi capability and expertise. This in turn attracts other investments and business opportunities keen to be associated with such a successful brand. Add to that Etihad operating out of Manchester Airport and Manchester suddenly seems to be a good destination for business, which reflects again back to Abu Dhabi and so the cycle continues.
Expensive strategy, but ultimately if delivered properly is infinitely more profitable than owning a football club.
My thoughts are probably not too coherent because I'm trying to work at the same time! But there is another edge to this from a worldwide political point of view which helps propel Abu Dhabi up the ladder of prestige and munifence (for redeveloping a run down area not in their own country etc) but is probably another debate maybe!