Next England manager will be a non binary, mixed race wheelchair user doing the job part time because the stress of a full time role is an attack on his/her/ she/he's basic human rightsGood for the brand. Sponsors love him. Media love him. Opposition teams love him.
The FA needs to make England a fucking horrible team to have to face. All that talent, all that experience… but we’re a bloody easy afternoon out for most quality teams. If the FA wanted England to be winners - rather than just good eggs - they’d hire a winner.
But they got their guy. Rinse, repeat. See you in 18 months, dumped out of the Euros knockouts, by the first decent team England face.
Do it alongside running the BBC too!