He is predominantly a left sided winger in our system. In a much faster paced counter attacking system, he could play on the right. But for us, he can't.
He is impotent on the right coz everyone knows he is going to go to the line every time. On the left, cutting inside onto his strong foot is just as likely as blowing past a defender towards the line. This makes him infinitely harder to defend on the left.
Playing him on the right is just pure sabotage IMHO