Saw this article about Arsenal attendances in the Telegraph.
Arsenal announce attendances 6,000 higher than official Met Police figures
Arsenal defend policy of declaring attendances based on tickets sold as study shows actual crowds at Emirates Stadium in 2013/14 season were 6,550 lower
By Ben Rumsby
9:48AM BST 14 Aug 2014
More than 170,000 seats were left empty during Arsenal’s home games last season, according to startling new figures which cast serious doubt on the Premier League’s boast of record occupancy on the eve of the new campaign.
Attendance for matches at the Emirates Stadium recorded by the Metropolitan Police Service (MPS), which counts the number of spectators who turn up to games, contrasts sharply with the official figure released by the club, which is based on tickets sold. Data published on the blog 'a is for arsenal' following a Freedom of Information request to the MPS shows the latter recorded an average attendance of 53,788 at the 60,338-capacity ground for all Arsenal matches last season, an occupancy figure of 89.1 per cent.That is almost 10 per cent lower than the 99.1% average released by the club and would suggest an alarming number of no-shows for matches – 173,945 in total during 2013-14, or an average of 6,550 per game.
Such stark figures are not limited to Arsenal either, with a similar FOI request to Greater Manchester Police last season revealing it had recorded much lower attendances for Manchester United matches at Old Trafford than the club, the difference in one case being almost 25,000.
Some police forces claim not to possess similar data on Premier League teams in their area but such dramatic examples of no shows recorded at two of the best-supported sides in the top flight – who also boast its two biggest grounds – hints at a widespread issue. According to the Premier League, last season witnessed a record 95.9 per cent occupancy rate for matches, the highest in the top division since 1949-50.
The MPS figures for Arsenal matches were published amid growing anger about a perceived lack of value-for-money when it comes to attending matches in England. A march on the Premier League’s headquarters was taking place in London on Thursday by fans demanding a reduction in ticket prices, which have increased every year for a decade. The protesters were given more ammunition for their fight on Wednesday when the head of the Bundesliga claimed there would be a “huge s---storm” in Germany if clubs increased the cost of even a bratwurst.
Reacting to the publication of the MPS figures for matches at the Emirates Stadium, a spokesperson for Arsenal Supporters’ Trust told the Telegraph: “Seeing so many empty seats at Arsenal is a tragedy when there are so many fans who can’t get a ticket or can no longer afford the prices.“Getting more people in the stadium also creates a better atmosphere and more backing for the team so it has to be a high priority for Arsenal to address this. “The AST has been urging Arsenal to make real investment into improving their ticket exchange arrangements and to incentivise the use of the tickets at every game by allocating cup final tickets to those who go to most games. “It may even be time to consider removing season tickets from those who rarely attend.”
Arsenal released a statement to explain their position. “We are clear in all our communication that the figure we are announcing reflects the number of tickets sold," the club said. “The club are comfortable with using ‘number of tickets sold’ as the measurement for attendances, and believe it is a reliable and relevant one. We have no plans to review this at present.
“It’s worth making the point that the club work hard to ensure that Emirates Stadium is as full as possible on matchdays, through our Ticket Transfer and Ticket Exchange systems.”