Asahi Super Dry 0.0% named as club’s Official Training Kit Partner

[bluenova]

And CITY are rich.

City's owners might be rich, but Asahi and Puma are a hell of a lot richer than City.

 

[Oystercatcher28]

City's owners might be rich, but Asahi and Puma are a hell of a lot richer than City.

City's owners, Asahi, Puma and City are all rich. Superdry sell crap waterproof gear. Something has to give.

 

[Dribble]

I assume because Asahi don't make clothing. City are the ones responsible for putting it on the training kits.

As per the contract. We couldn't exactly put someone else's logo on there.

This stinks of a stunt to gain publicity for an ailing brand off our backs. I've never heard of such a pile of confusing crap in my life mate. ¯⁠\⁠_⁠(⁠⊙⁠_⁠ʖ⁠⊙⁠)⁠_⁠/⁠¯

 

[Man_City_Loyal]

Clothing?

the whole wording has been sold the same way its shown on the front of our shirts

Asahi have had this before Superdry became a clothing brand.

Owners of superdry even said they got their idea of the brand from being out in Japan, and drinking Japanese beers

 

[Man_City_Loyal]

I assume because Asahi don't make clothing. City are the ones responsible for putting it on the training kits.

they won't get after Asahi because they know they'd be beaten with a shitty stick :-D

 

[Johnny Mars Bar]

Superdry clothing, there’s a throwback. Nobody’s worn that tat since 2010.

 

[The Lone Whalley Ranger]

Clothing is fucking awful, it’s shit you’d wear in 2005.

As the youngsters say, I feel ‘seen’

 

[wolfie1988]

Explained in another thread, Superdry have the rights of the word on clothing which is why City are being sued not the brewery City are selling clothing with the word on it

Here's where their plan falls down.....City don't sell any clothing with the Asahi printing on it. All training gear sold in the club shop and by the club is sold blank with no sponsor.

The only place you can see the Asahi sponsor is when the players are wearing it. They've not got a leg to stand on in this case.

 

[Johnny Mars Bar]

Clothing is fucking awful, it’s shit you’d wear in 2005.

Or if you’re an Albanian Uber driver who sells weed on the side.

 

[Dribble]

Here's where their plan falls down.....City don't sell any clothing with the Asahi printing on it. All training gear sold in the club shop and by the club is sold blank with no sponsor.

The only place you can see the Asahi sponsor is when the players are wearing it. They've not got a leg to stand on in this case.

Doesn't that defeat the point of sponsorship?