Away tickets

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Platinum was, I'd say, just a money making scheme when we were desperately short of cash. In the early days it would have contributed about 5% to our matchday income stream and maybe 2% to our overall revenue. Now it's 1% and 0.1% respectively.

More importantly as there are zero costs involved it's 100% pure profit, so quite a significant amount on our bottom line. The 2017/18 profit would have been about 6% down!
 
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Loyalty points were introduced in 2002 possibly 2001, but Platinum definitely started for the 2011/12 season so maybe brought in because of FFP?
Just checked and you're right. But it probably brought in less than £1m a year when we were losing nearly £100m in 2012 so I doubt it had anything to do with FFP! Particularly as we now know we were padding all the sponsorship deals from Abu Dhabi.
 
Just checked and you're right. But it probably brought in less than £1m a year when we were losing nearly £100m in 2012 so I doubt it had anything to do with FFP! Particularly as we now know we were padding all the sponsorship deals from Abu Dhabi.

So why was it brought in?
I'm sure at the time a number of clubs charged fans a fee to be on an 'Away Scheme' but I have no evidence to hand.
 
I’m not being funny it’s not physically possible for young people to ever legitimately get away tickets. Say the average fan starts at 10 and gets 300 points a season (generous).

300 x 20 = 6,000 points
So after watching every city premier league home game for 20 years they have 6k points.

The average premier league away sells out on about 15,000 points.

So after 50 years being a season ticket holder (at the age of 60) they have the points to go to some games.

No wonder our away atmosphere is getting worse; they’re ancient.
Clearly you are not a seasoncard holder or even know how it works.
You start at 1000 and get a minimum of 380 per season.
Joining cup schemes gives you an additional 300 points plus 20 for every game you go to at home, an absolute minimum of 60.
If it’s platinum you double all that, giving a minimum of 1040 per season. So far this season there have been seven games go to any points, 140, four home cup games and a cup final 100 giving a minimum of 1280 points. 3x the number you posted.
 
Im 16. Ive had a gold season ticket for 9 years (since 07-08) that's 190 points/season + cup games - total = 2915 points. At what age am I gonna be able to buy away tickets from the club?
My dads loyalty in the 80s has been rewarded with around 7000 points.
The average game sells out at 12,000 and above
tell me why balloting a small number of tickets for non top 4 games is not a good idea.
My dad’s been dead 9 years and has twice your points. You’ve actually been going for 11 years, he went for 10 and only did a couple of away games a season? Go figure.
Are you in the Cup schemes? Gold = 180 + 300 (CS) + 90 (cup games) = 580 points multiply that by 11 seasons it’s close to 6000 points and not 3000. And that’s not counting any away games you could have gone to with your dad.

And in answer to your last question you go to away games right now, 7 games so far this season, 10 last season and 11 the season before.

At the start of the 07/08 season I had 2800 points. And like your dad my loyalty between 1970, when i first got a seasoncard, and 2000 was not rewarded with many ‘loyalty’ points.
However since 07/08 I’ve amassed an additional 18,000 or more points. The points were there in your dad’s time frame.
 
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