The process started last Summer with with the purchase of Sterling and KDB, you can't expect to overhaul a complete squad in two windows, especially with the cailbre of player we're looking for?
If we're aspiring to be one of the best clubs in the world, with the best staff and members on the board, surely we would have had a little more foresight to start the process before and just keep evolving the successful squad we had. Instead we bought hastily, looked for "the next big thing", or tried too hard to be shrewd and it's not worked.