halfcenturyup
Well-Known Member
- Joined
- 12 Oct 2009
- Messages
- 12,072
Perfectly plausible. My question would be…do we like that behaviour? I’m delighted that we have had a win in the APT case but I wish we didn’t continually push these AD deals to a point where they can and are being challenged.
Let’s say what you’ve suggested is true and we complete the deal(s) now. What happens if/when the rules are updated and “evidently” or something to that effect is reinstated in the rules and our deal is then deemed to be evidently above FMV?
By the time renewals come up, I imagine they would then be in the fair value ballpark.
You seem to be assuming the club is pushing the sponsors to pay more than the sponsorships are worth to them. I am not sure that is the case.