Gordyola
Well-Known Member
Brands manager their sponsorship value in the exposure their name / product gets, either by seeing their logo or mentioned in the media they then equate this to how much that exposure would cost in advertisements Eithad is mentioned, seen daily around the world because of their sponsorship of City, can British Airways say the same? Lets face it they weren’t widely known before the sponsorship of City now they are an household name PricelessThis alone makes the Etihad deal fair value, or very much undervalued. What Stadium did this happen in?
How many billions of views will this have had or get in the future? The brand exposure is invaluable.