5 or 6 years ago, when the club started to do everything they can to increase whatever they can well beyond inflation and when they started to charge fans for nothing (paying for the privilege of not letting someone pass your loyalty points by paying for double points, paying for the privilege of being able to buy match tickets, paying for cup scheme membership - even if you can't make the games - because it is the only way to get semi and final tickets) there were the same comments.
"Oh, it's only 5 pints of beer"
"Oh, it's all to do with FFP, the club have no choice"
"Oh, it's the price of supporting a good team"
And still, after 5 or 6 years of ridiculous increases in everything related to following City, we have the same ridiculous justifications still.
The "Oh it's only..." line could go on for ever (and looks like it is doing so)
The FFP line shows absolutely no understanding of numbers, never mind accounting.
The supporting a good team line suggests that people put a higher price on supporting a successful City than an average City - i.e. a shit fan.
You have to hope that it is not the same people still banging the same completely discredited lines. However, even if it isn't the same people, you still have morons spouting the same nonsense. Absolute bullshit.
As stated many times on this thread, it is a drop in the ocean and has no real impact on the club, other than the people responsible being able to say that they have - yet again - worked out how to fleece the average fan for another x%.