machiavellian
Well-Known Member
- Joined
- 8 Sep 2011
- Messages
- 169
Skashion said:I am making implied assumptions but they are valid ones. Firstly, why does anyone give a shit about loyalty points? To get away tickets for high-profile games. That's it, that's the sole purpose of them from a fan's point of view. Secondly, you say loyalty points are a way of differentiating the loyal fan from the fair-weather fan. Where do those differentiating themselves from the rest of the pack pick up their loyalty points. It's not at home because of the sheer amount of season ticket holders all getting the same loyalty points from home games per season. Nope, it's made up at away games. Away games are more expensive. This is pretty self-explanatory. The loyalty points system therefore has always been based on the ability to afford to go to away games.machiavellian said:Not sure what you're going on about here, I think you're tying me in with something Corky was debating earlier in the thread? My points have been wider, more on the changes the club are making in a wider sense which indirectly or directly affect our (everyone's) ability to attend.
And you've fundamentally misunderstood me if you think I'm "criticising the people who can't afford the bigger cost by labelling them fair-weather fans", (or intentionally trying to misrepresent what I've posted).
None of my posts have been criticising anyone who can't afford to be a regular at away games, if anything I've been defending them.
I think you've misunderstood me, I had a slight pop at those who grew bored of us during the Pearce era, but for those people that was entirely irrespective of finances.
My point about the club distinguishing between those 'deserving' of a ticket for a high profile game, probably shouldn't have used the term 'fair-weathers', but it was simply to highlight the two extremes of the scale.
And with regards to the 'new faces' in the away end for big games debate which you touched upon, this is due to the club handing out tickets as part of corporate packages with meals and the like all included for the 'glamour' games. Which, as I mentioned in respect of the undermining of the loyalty point scheme via the club's alterations, is symptomatic of the club taking a different, more unsavory approach to us, and by association - revenue.
You're neglecting the fact that we were taken over by Sheikh Mansour 3 years ago.
Let's get away from loyalty points potentially 'rewarding' a supporter by enabling you to qualify for a ticket for a high profile away game, and think about the more rudimentary considerations.
Ever since the takeover people have been keenly aware of their point totals, because (most assumed) they ensured that they wouldn't be left behind once we began to go places, that when the attendances began to increase and tickets became more hard to come by they'd be recognised as they had the insurance, so to speak, of a considerable amount of loyalty points.
We've all been keenly aware that attendances would increase, and demand for tickets would increase.
The loyalty point system took up a greater significance than it ever had previously from the 1st of September 2008. It became about much more than away tickets from then on, it was (and is) fundamental in ensuring those who'd been there through the darker times weren't left behind amidst a great surge in demand for tickets from new admirers - a la Chelsea.
But now there are so many discrepancies, so many inconsistencies, that someone who's been held a seasoncard for the past 3 years and made a few cup games and aways, could be not so far off a regular who held a season ticket since the system's inception around 10 years ago, but rarely attends away fixtures and / or had to take a year or two out (for whatever reason) when loyalty points were being thrown around like confetti.
For example there is an old fella behind me at CoMS who's held a season ticket for almost 30 years, he has rarely ever attended away fixtures, and while his points total used to fairly reflect his time supporting City (besides 20 fucking unrecognised years), it no longer does - particularly since the club have been so wildly inconsistent in the awarding of points over the past few years.
It won't be long until blues like him are left behind as relatively new seasoncard holders will overtake him if they attend a few choice fixtures he doesn't and he stays on 'Gold' while they opt for 'Platinum'.
Loyalty points have always been a reflection on how many games you've attended and for how long over the past 10 years, but since the club are fiddling with points for games and even introducing "E Programmes" with loyalty points, there is no longer a consistency. And as Corky implied previously, you could attend a specific game last season and receive the same amount of points as someone who attended 5 fixtures a few years previously.
There are too many discrepancies.
The loyalty point system is no longer a fair reflection of who is the most 'loyal', and it truly has become about money (and I vehemently dispute the fact that it was always about money, it simply wasn't). You took exception to my comment, stating ironies, but nonetheless I believe it'll only continue to worsen as the club continue to cynically use it to play upon fans' fears of 'being left behind' to increase revenue - until, it has been stretched and undermined so far, that they'll have no choice but to replace it.
And that, ultimately, is my greatest fear, as such a scenario would dramatically increase the likelihood of our match-going fanbase going the way of Chelsea's.
Which would be pretty fucking shit.