Daily Trollograph Online coverage of United getting a draw against relegation candidates.
1. A 'live thread' written by some clown, an online 'specialist' watching TV, quoting pundits' remarks and monitoring Twitter as he tried to be funny and interesting. Failed on both counts
2. Match report by an agency reporter about 'the thriller'.
3. 'Five things' article written by DT staff North East reporter. Much if it seems to be pre written and from a TV viewer. 'Thriller' mentioned again plus 'befitting of United of old'.
4. DT staff article about what 'United legend' Scholes said on TV.
5. An article by another 'online media specialist' proclaiming it was Rooney's best match for a year.
6. Yet another article by a different 'specialist' entitled 'BBC made to look very silly after trolling Manchester United for being boring.'
7. A more general article saying that last nights game (which of course was against Newcastle, who get little or no credit) was one of the best 10 PL games this season.
The two separate articles to say that Hummels and Cavani will sign for United, yet another says Cavani is going to Arsenal.
So that makes a total of nine articles since yesterday evening. By way of contrast the last mention of City was on Sunday and is about Pellegrini saying the next three weeks will be hard but City will fight on all fronts. Not a word from the paper about City still being the only ones in all comps but the article has a slightly piss taking 'as if' attitude about it.
So that's the coverage in a serious paper, I don't know what other paper's coverage is like especially the red rag tops, and as I don't pay to watch the rags except when they play us, I am led to believe that last night's draw was superb, one of the matches of the season. But when United get so much free publicity it is little wonder that advertisers are queuing up to have their brands shown to the public. The whole thing is self perpetuating - more coverage, more advertising, more coverage, etc.
Which makes me always wonder: Are newspapers rewarded for all this coverage which would cost a fortune if it was formal advertising?