Prophet of Doom
Well-Known Member
- Joined
- 1 Mar 2007
- Messages
- 1,600
Whilst the press may be racist, and there are journalists with allegiances to teams in red, the modern reporting is solely down to clicks and engagement.
Positive City stories get no traction. Negatives ones do. That is never gonna change so we have to get our heads around it.
It was leaked recently that Reach journos will be solely assessed on clicks an interactions with targets based on this.
Its a changing landscape where you get a halfwit like Samuel Luckhurst having 350,000 followers on Twitter whilst working for a regional paper that has a circulation of 20k.
People saying it will change in time are deluded. It’ll get worse with virtually no balance for any lesser teams. Journalism is easier to assess by their beancounters than ever before - and they can now see in minutes the success of pro red article or snide City piece.
Positive City stories get no traction. Negatives ones do. That is never gonna change so we have to get our heads around it.
It was leaked recently that Reach journos will be solely assessed on clicks an interactions with targets based on this.
Its a changing landscape where you get a halfwit like Samuel Luckhurst having 350,000 followers on Twitter whilst working for a regional paper that has a circulation of 20k.
People saying it will change in time are deluded. It’ll get worse with virtually no balance for any lesser teams. Journalism is easier to assess by their beancounters than ever before - and they can now see in minutes the success of pro red article or snide City piece.