We did very well. David Silva, Serge, Yaya and others signed.
We became a real force and a threat to the entitled ones.
Then came ffp...
Hopefully ffp won't impede the geordies too much, however, the geography is another question altogether.
It took us a little while to get to that though. Here are the signings after the takeover:
Summer 08: Robinho
January 09: Bellamy, De Jong, Bridge, Given
2009/10: Adebayor, Tevez, Lescott, Santa Cruz, Kolo, Barry, Johnson, Vieira, Sylvinho
2010/11: Dzeko, Yaya, Balotelli, Silva, Kolarov, Milner, Boateng
2011/12: Aguero, Nasri, Savic, Clichy
So it probably took us 2 years to get most of our team together, and 3 years before the squad was arguably finished. And that's with no FFP restrictions. What's also telling is how few of the signings in the first few windows were still in the team 3 years later.
It wouldn't surprise me to see them doing something similar to us when we went for John Terry and Kaka, failing miserably. The chances of first choice players going from established clubs to a club like Newcastle before they prove they are capable of challenging is very small. Yaya was probably our highest-profile signing, but even he wasn't a guaranteed starter at Barcelona, and certainly not in his preferred position. I reckon they'll make a bid for Kane, but I'd be surprised if he'd join at his age given that they're unlikely to challenge for a few years. It also wouldn't be surprising to see them bid for Sterling if he isn't getting into our team as much, but again, I'd be surprised to see him make that move.