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blueinsa
Guest
Watching us aside, football is dog shit these days.
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Our marketing team are at it again
- Thread starter Blue Smarties
- Start date
It’s already started.
City and City fans getting ridiculed in the press for the above.
As if the club and the fans don’t get enough s*** from the press and opposing fans without the people running the club coming up with more stupid ideas and gimmicks.
Why the f*** don’t the club just let the fans create their own atmosphere?
It’s free, it’s genuine, it comes from the heart, and it saves the club and the fans from further embarrassment.
City and City fans getting ridiculed in the press for the above.
As if the club and the fans don’t get enough s*** from the press and opposing fans without the people running the club coming up with more stupid ideas and gimmicks.
Why the f*** don’t the club just let the fans create their own atmosphere?
It’s free, it’s genuine, it comes from the heart, and it saves the club and the fans from further embarrassment.
shevtheblue
Well-Known Member
You only have to see the nobhead (sorry if he is on this forum ;D) that does the instagram stories for us, the social media and marketing side are a fucking joke.
Scottyboi
Well-Known Member
Pathetic who ever is doing this at the club needs fucking off asap, they clearly don't understand how to relate to citeh fans or Manchester in general. As if anyone wants shit like this at the club.
standytogilvy
Well-Known Member
- Joined
- 28 Mar 2006
- Messages
- 1,262
Think this is fake but reeled a fair few in
Maybe a generation gap on here but influencer's do now have a power to change a brand. Look at Mrs Hinch for toiletries and Joe wicks fitness. This is how e-commence is done nowadays.
Faze Clan were at the wolves games are a group of esports youtubers who compete for large volumes of money in tournaments. Their reach is massive with 4m on twitter, and over 7m on youtube. Their sponsors include Wiz.com, FIFA and Nissan. All City sponsors. Plus these guys are always running about in city shirts in their videos. Personally, its not my generation but its business in 2019.
In terms of football, 1 person or a group of people can influence the city brand by attending games or BTS work with the team. This will then get more exposure than many traditional media channels and for a lower overall cost. They could fly in some yank with 1million followers and give him a shirt for the price of a billboard in Manchester city centre! City are playing catch up on fan base and engagment but this is the natural step to close the gap on RM, United, Liverpool, Barca...
Arsenal TV is the obvious top football fan channel currently but usually their means is for comedy value rather than appraisal of the club directly. That being said, looking at their metrics, im sure their reach is to furthest corners of the globe and this would "influence" someone to become an Arsenal fan (buy tickets, shirts)!
Some on here and the media like Paddy power will take the Mick of this but this is normal practice. People and brands make millions this way.
https://www.dailymail.co.uk/news/ar...vealed-Gamers-lifestyle-fitness-vloggers.html
Faze Clan were at the wolves games are a group of esports youtubers who compete for large volumes of money in tournaments. Their reach is massive with 4m on twitter, and over 7m on youtube. Their sponsors include Wiz.com, FIFA and Nissan. All City sponsors. Plus these guys are always running about in city shirts in their videos. Personally, its not my generation but its business in 2019.
In terms of football, 1 person or a group of people can influence the city brand by attending games or BTS work with the team. This will then get more exposure than many traditional media channels and for a lower overall cost. They could fly in some yank with 1million followers and give him a shirt for the price of a billboard in Manchester city centre! City are playing catch up on fan base and engagment but this is the natural step to close the gap on RM, United, Liverpool, Barca...
Arsenal TV is the obvious top football fan channel currently but usually their means is for comedy value rather than appraisal of the club directly. That being said, looking at their metrics, im sure their reach is to furthest corners of the globe and this would "influence" someone to become an Arsenal fan (buy tickets, shirts)!
Some on here and the media like Paddy power will take the Mick of this but this is normal practice. People and brands make millions this way.
https://www.dailymail.co.uk/news/ar...vealed-Gamers-lifestyle-fitness-vloggers.html
mexico1970
Well-Known Member
Making money for the sake of it isn't the issue, cheapening the feeling of the club and not understanding the fans is the larger point.
Fuck I hate this wank Jesse Lingard millennial culture. So God damn cringe
Irony
AgreedMaking money for the sake of it isn't the issue, cheapening the feeling of the club and not understanding the fans is the larger point.
s if the club and the fans don’t get enough s*** from the press and opposing fans without the people running the club coming up with more stupid ideas and gimmicks.
Why the f*** don’t the club just let the fans create their own atmosphere?
It’s free, it’s genuine, it comes from the heart, and it saves the club and the fans from further embarrassment.
I guess they aren't happy with the genuine, from the heart atmosphere that fans are creating on their own?
No one has created this solution unprompted. Attendances were down for the crap group games, plenty on here are always happy to say they've sacked off the CL games because they hate the competition, so the club has to do something to get attendances up.