Prestwich_Blue
Well-Known Member
JGL07 said:Matty said:I hadn't heard that, all I've heard is the FA defend their 5:15 kickoff choice with spurious and annoying quotes.paulchapo said:I am almost sure that the FA have said already that after this season this will be the case once more.
I simply do not believe that a 5:15pm kickoff will generate a higher TV audience than a 3:00pm start. It will be less favourable for the middle east and the far east which is where most of the growth in audience is coming from.
It could never be at 3:00pm unless it was the last match of the season as it could not be televised live. It is up to the PL and the FA to sort things out.
If the FA and FIFA/UEFA could drop one of their meaningless international breaks there would be no problem finishing the season in time.
The timing is to do with the domestic programming schedule rather than the Far East. A 5:15 KO normally finishes around 7:30pm (assuming no extra time). That's just in time for Britain's Got Talent which means they get a big domestic audience for the Cup Final who then (in theory) stay tuned for BGT. This means the TV company can generate more advertising revenue for the break between the two. I assume they will pay the FA more for that.
If they have a 3pm KO then it finishes around 5:30pm, just in time for You've Been Framed, which surely nobody watches any more and so everyone switches off and does other things.